Finding new ways to help people
A systemic approach to family therapy…
Psychotherapy explores a patients inner self, looking at interactions with family, friends and others, finding links in the hope of learning a new way of addressing problems. Bruce Sleeman was starting his own practice and came to us to develop a concept and branding to position himself as family counsellor and psychotherapist.
Following our research into the differences between counselling and psychotherapy we developed the Mind Tree concept which draws parallels between the growth system of a tree and the problems many people face – connections between family, relationships, belief systems, social and work environments. The colours used were carefully chosen to represent a positive, compassionate, serene and protective space found at South Dublin therapy.
Branding and Web Design / Client: South Dublin Councelling / Agency: Crombie Creative