Offering a helping hand…

HR Entrepreneur Robyn Riddle was looking to rebrand herself as an independent Human Resource consultant after spending many years helping multinational corporations with their people requirements. She approached us to help brand her new consultancy HR Engaged. All HR companies revolve around people but how could we reflect Robyn’s more informal approach set against the corporate backdrop?

We developed an identity to reflect the 4 pillars of HR Engaged – Leadership, Development, Recruitment & Training.

The 4 helping hands engaging – consultant, candidate, company & comrades is reflected with an optimistic colour palette set against a corporate blue and symbolises the teamwork and camaraderie HR Engaged strives for.

Branding / Client: HR  Engaged / Agency: Crombie Creative